In a world where working from outside the office is becoming increasingly popular, many workers turn to video conferencing as an easy and efficient way to “meet.” Even when working from the office, but in different locations, video conferencing is a great way to keep the conversation on track and stay focused. Here are five reasons why video conferencing is the superior way to do long distance meetings.

Non-Verbal Communication

Non-verbal communication increases understanding of messages. Especially in the workplace, a message’s success depends on how effectively you are able to get it through. Facial expressions, gestures, body postures and eye contact are all types of non-verbal communication that can affect the way your message comes across. It helps to complement or contradict statements, and can create a great impact. According to research, between 65% and 80% of our communication with others is non-verbal.

Increased Productivity

When on a phone call for a meeting, it’s easy to be distracted. You can put the phone on speaker and continue with your other responsibilities. With video calls, since the other participants can see if you are alert and focused, it forces you to stay engaged in the conversation instead of mindlessly listening and doing something else. Feeling like you are required to take a shower and put on a fresh shirt, or clean the clutter off your desk, while may seem irritating at first, actually puts you into a more alert and focused frame of mind, which can greatly enhance the results of the call.

Quality of Call

Early versions of video conferencing had uneven clarity of audio and video. Today, these problems might still exist for low-end systems, but state-of-the-art systems, including our site, and Zoom, deliver clear, reliable audio and video quality. When on group phone calls, audio can get choppy, or people can go in and out if they lose service. With video calls, as long as you are on reliable WiFi, your connection will be stable and reliable.

Visual Aids

Being able to use visual aids, as you would in an in-person meeting, is a great tool that comes along with video conferencing. Sharing your screen and being able to point out specific areas of a document or project is highly effective. Many video conferencing systems also have a whiteboard feature where you can write, type, and draw and it will show up on the screens of your fellow callers in real time. You won’t have to say “I wish I could just show you what I mean,” because you will be able to quite literally do just that. Ineffective audio conference calls can even create more meetings due to lack of complete understanding, which reduces productivity and increases frustration. Video meetings allow participants to make use of multiple senses, rather than strictly their ability to hear a conversation. This heightens concentration levels and allows participants to absorb more information.

Human Connection

Human connection is important on so many levels. In general, if you are working from home, you will have less human connection. This can start to effect your work and your mental health. Being able to see your coworkers, or whoever is on the other end of your video conference call, reminds you that you are talking to an actual person. When you are able to see someone, you can also pick up on pieces of their character, and get to know them better. Having that human connection during a serious or difficult conversations can also be more effective, come across more personal, and can increase trust and loyalty from both parties.